23DC’s Luxury Jewellery store is an extraordinary commercial project, featuring a high-end store offering a stunning collection of exquisite jewellery pieces in a luxurious and opulent setting. The store’s beige and white color theme enhances the beauty of the jewellery and creates a serene and elegant ambiance.

Planning:

Extensive planning went into crafting the Luxury Jewellery store’s layout, with meticulous attention to detail. The team analyzed the available space, considering traffic flow, display areas, and customer experience. The goal was to create a space that exudes luxury and elegance while ensuring functionality.

Concept and Realization:

The concept for the Luxury Jewellery store revolved around blending luxury with Indian elements. The team aimed to create a harmonious environment where every design element complements the jewellery pieces. The choice of a minimal color palette and strategic placement of elements enhanced the elegance of the classical interiors, giving definition to each jewellery piece.

Challenges:

The design team faced the challenge of harmonizing the space to ensure that no element overpowered another, while maintaining a luxurious and opulent aesthetic. They also aimed to create a seamless flow that allowed customers to appreciate the jewellery pieces from all angles.

Customization:

The Luxury jewellery store is a testament to the custom-designed elements tailored to the store’s requirements. The designers carefully selected furniture, lighting fixtures, and decorative elements that seamlessly integrate with the overall design, creating a cohesive and breathtaking environment.

Location: Punjab, India
Area: 4500 sq. ft
Completed: Jan 2023
Team: Shiv Dada, co-founder and lead architect, Mohit Chawla, co-founder and lead architect
Photographer: Atul Pratap Chauhan

Attention to Detail:

The Luxury jewellery store represents a successful collaboration between 23DC’s exceptional design expertise and the client’s vision. The result is a high-end store that harmoniously blends luxury with Indian elements, creating a truly unforgettable and luxurious shopping experience.

Lighting

The lighting design of the store was carefully curated to create a warm and inviting ambiance. The design team incorporated unique lighting fixtures that complement the store’s design elements while providing optimal illumination for customers to view the jewellery pieces. The lighting also enhances the beauty of the space by highlighting the intricate patterns on the walls and drawing attention to the jewellery pieces’ unique features. Overall, the lighting design adds to the store’s luxurious atmosphere and creates an unforgettable shopping experience for customers.

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